The Biggest & Best BBQ event ever – 25th National BBQ Week!

25th National BBQ Week – celebrating a quarter century of Better British BBQ! Our market-leading National BBQ Week has been the driver of BBQ activity and market growth since it’s launch in 1997. It was also the precursor for all of our subsequent multi-brand, multi-channel campaigns. So to celebrate 25 years of Better BBQ’ing, we’re […]

2021 Together Is Better campaigns launch!

September 1st sees the launch of Grocery Gurus 2021 Together Is Better campaigns programme, featuring 10 major category or occasion specific promotions from February through to December! 10 multi-brand, multi channel campaigns Starting with the ever-popular 5th Dinner To Dine For in February, followed by highly successful 4th A Better Breakfast & National Deskfast day […]

In an experiential first, all Grocery Gurus occasion & category campaigns are now fully sustainable!

In an experiential first and as part of our commitment to a better environment and future, Grocery Gurus announces that all of its 2020 and beyond campaigns will now be fully sustainable! From January 2020, we’re introducing a Promo Sustainability Pledge, meaning that all of our grocery experience campaigns will be fully sustainable from recyclable […]

New £17.5m 2020/21 multi-brands campaign programme launched!

14 dedicated category or occasion campaigns over a 12 month period! Worth over £17.5 million, the UK’s biggest ever multi-brand grocery experiential & promotional campaign programme for 2020 launches on Monday 16th September! Created by market-leading, multi award-winning promotional agency Grocery Gurus, the multi-brand ‘Together Is Better’ programme will, once again be supported by leading brands […]

3rd BeerathoN – Just one of Grocery Gurus 14 Category or Occasion campaigns in 2020!

The UK’s national celebration of all the best in Ales, Beers & Ciders returns for a third time in April 2020. BeerathoN is a multi-brand, multi-channel experiential sampling, media, social and promotional/trade support campaign promoting greater consumer A·B·C knowledge and appreciation. Exclusive A·B·C categories including Craft beer / Gluten & Alcohol-free / World beer / […]

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