June 21st is PE (pandexit experiential) Day

After over a year of lo-no experiential activity, and following the PM’s RoadMap announcement in the Commons on Monday, it looks as if June 21st will be the day when finally all Social contact limits will be lifted and major experiential activity can begin again in earnest. We anticipate that there will be a huge […]

Has grocery shopping changed for good?

According to the latest report from Ocado it’s achieved a 35% increase in sales over the past 12 months, with overall on-line grocery shopping now accounting for 14%, of weekly shops! With a potential to exponentially double on that figure, 14%. So given the on-going lockdown and the ever increasingly home-centric nature of consumer lifestyles, […]

Was in the Spring, then Spring became the Summer, who’d have thought it’d last for long!

So unfortunately, just like Glastonbury, we’ve had to move our full 2021 Together Is Better campaigns programme! Although the Spring was the ‘hoped for’ pandexit date, in the current climate it’s difficult to accurately predict the future, but latest UK.Gov advice is that currently the Summer/Q3 seems to be the time when, hopefully, life begins […]

Just like Glastonbury, we’re having to move dates!

Although infection rates seem to be falling and vaccinations rising, according to the PM it looks like its going to be unlikely that restrictions will be lifted by Spring, so just like Glastonbury, we’re having to reschedule a number of our Together Is Better campaigns which will now start in Q3. 2022 and run on […]

Believe it what we can do together!

Wow, having the concept of togetherness endorsed by the US VP Kamala Harris is pretty much something BIG! We’ve been saying for years that Together Is Better, and that brands achieve much more and at a much lower cost when they work together! So after the New Year’s Eve 2021 Fireworks endorsement on the Thames, it’s […]

Ongoing Covid pandemic causes campaign changes!

Although 2020 has ended as one of the most challenging years for decades, unfortunately we’ve started 2021 with increasing cases of Covid, although equally the newly approved vaccines have started to roll-out. However latest UK Gov advice is that it will probably be at least April, before we begin to return to some sort of […]

Covid – We’ve Got You Covered!

Although restrictions are being eased for Christmas as well as with the new vaccine developments which will hopefully could mean a return to some sort of normality by April next year, there is still a great degree of uncertainty over what that normality could be and when it may happen! So whatever happens we’ve revised […]

Together Is Better 2021 campaigns – Revised dates

In line with the evolving Covid Lockdown status we’ve made some changes to our 2021 campaign line up with revised dates and activity, the revised dates are as follows: 4th A Better Breakfast – April 12th – 25th + 4th National Deskfast Day April 21st 1st Free-from Fortnight – May 3rd – 16th 21st Gastro […]

The Biggest & Best BBQ event ever – 25th National BBQ Week!

25th National BBQ Week – celebrating a quarter century of Better British BBQ! Our market-leading National BBQ Week has been the driver of BBQ activity and market growth since it’s launch in 1997. It was also the precursor for all of our subsequent multi-brand, multi-channel campaigns. So to celebrate 25 years of Better BBQ’ing, we’re […]