Ongoing Covid pandemic causes campaign changes!

Although 2020 has ended as one of the most challenging years for decades, unfortunately we’ve started 2021 with increasing cases of Covid, although equally the newly approved vaccines have started to roll-out. However latest UK Gov advice is that it will probably be at least April, before we begin to return to some sort of […]

Covid – We’ve Got You Covered!

Although restrictions are being eased for Christmas as well as with the new vaccine developments which will hopefully could mean a return to some sort of normality by April next year, there is still a great degree of uncertainty over what that normality could be and when it may happen! So whatever happens we’ve revised […]

Together Is Better 2021 campaigns – Revised dates

In line with the evolving Covid Lockdown status we’ve made some changes to our 2021 campaign line up with revised dates and activity, the revised dates are as follows: 4th A Better Breakfast – April 12th – 25th + 4th National Deskfast Day April 21st 1st Free-from Fortnight – May 3rd – 16th 21st Gastro […]

Further Covid update Dinner To Dine For & A Better Breakfast!

Well it’s certainly, continuing uncertain times and with the increase in Covid cases looking to run into possibly Spring next year, we’ve had to change the basis of our first campaign, Dinner To Dine For by canceling the Live RoadSHow element, so the experiential activity will now just be virtual. We may, although we hope […]

The Biggest & Best BBQ event ever – 25th National BBQ Week!

25th National BBQ Week – celebrating a quarter century of Better British BBQ! Our market-leading National BBQ Week has been the driver of BBQ activity and market growth since it’s launch in 1997. It was also the precursor for all of our subsequent multi-brand, multi-channel campaigns. So to celebrate 25 years of Better BBQ’ing, we’re […]

2021 Together Is Better campaigns launch!

September 1st sees the launch of Grocery Gurus 2021 Together Is Better campaigns programme, featuring 10 major category or occasion specific promotions from February through to December! 10 multi-brand, multi channel campaigns Starting with the ever-popular 5th Dinner To Dine For in February, followed by highly successful 4th A Better Breakfast & National Deskfast day […]