New £17.5m 2020/21 multi-brands campaign programme launched!
14 dedicated category or occasion campaigns over a 12 month period! Worth over £17.5 million, the UK’s biggest ever multi-brand grocery experiential & promotional campaign programme for 2020 launches on Monday 16th September! Created by market-leading, multi award-winning promotional agency Grocery Gurus, the multi-brand ‘Together Is Better’ programme will, once again be supported by leading brands […]
3rd BeerathoN – Just one of Grocery Gurus 14 Category or Occasion campaigns in 2020!
The UK’s national celebration of all the best in Ales, Beers & Ciders returns for a third time in April 2020. BeerathoN is a multi-brand, multi-channel experiential sampling, media, social and promotional/trade support campaign promoting greater consumer A·B·C knowledge and appreciation. Exclusive A·B·C categories including Craft beer / Gluten & Alcohol-free / World beer / […]
Multi-brand, multi-channel promotion is the future for grocery marketing!
Promoting a brand within the context of a grocery occassion or category makes not only practical business sense as it amortises the cost of a promotion across a number of brands, but it also makes clear brand sense as it enages with consumers in a much more in-depth manner.
2020 will see the UK’s biggest-ever multi-brand promotional campaign programme
Grocery Gurus will shortly be launching the UK’s biggest-ever multi-brand grocery promotional campaign programme, running every month and covering just about every major category or occasion!
23rd National BBQ Week 2019 – the most successful ever!
130k direct engagements & 96k samples / 212 competition & 235 editorial, reach 77.9m worth £2.1m & Social 318k plus major retailer buy-in! Enjoying its 23rd year, the market-leading National BBQ Week was, once again supported by major brands delivering massive impact & RoI. With BBQ RoadShows at the London Foodie Festival and Royal Bath […]
